Fans from all over the United States, and from many areas of the world, pitch tents and park campers on the hill above the amphitheater and all through the immediate region, filling camp grounds, front yards, and backyards alike, dragging wagons loaded with lawn chairs, beer, and plenty of ice. It has since grown to a four-day, annual festival, bringing in more than 100,000 country music fans each year. It was the concept of Glenn Reeves along with Jerry Brightman that brought it to fruition. Jamboree in the Hills (often abbreviated as JITH or "Jambo") began as a two-day outdoor music festival in July 1977 and was held at Brush Run Park, St. (For a time, Live Nation and WWVA were both owned by Clear Channel Communications, but Live Nation was spun off from Clear Channel shortly before WWVA canceled the Jamboree, ending the relationship between the two.) However, it does not share any affiliation with the current incarnation of the Wheeling Jamboree, which airs on WKKX. The program is a spin-off of the WWVA Jamboree. The concert, owned by parent company Live Nation, showcases a wide variety of new, veteran, and legendary musicians, and runs Thursday through Sunday every summer during the third week of July. Jamboree in the Hills, also known as the "Super Bowl of Country Music," is an annual four-day-festival of country music in the rolling hills of Morristown, Ohio (about 1½ hours west of Pittsburgh, and 20 minutes west of Wheeling, West Virginia) in Belmont County. The Barn Stage, Plainfield, Belmont County, Ohio (1990-present)
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